Category: Insight

#GETTOKNOW KIRSTY MERRETT

This month we’re getting to know Kirsty Merrett from Fashion for Lunch! A fabulous blog filled with shopping edits, styling advice, make-up launches, beauty excitement, interior decor and general life advice and positivity! When did you first set up your social channels, and what got you started? I set up my blog in 2012 and then…
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HOW ARE SOME BRANDS DEFYING THE HIGHSTREET DOWN TURN?

The last 25 years have seen dramatic change on our high streets. From closures of big names such as Woolworths and BHS to the rise of shopping online, the ways we shop and the things we buy feel almost unrecognisable. According to Which, their members voted Woolworths as the most missed shop from the 1990s, closely…
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LOOKS LIKE ANOTHER SUNNY DAY

There is no doubt, that as nation, we are obsessed with the weather.  Can you think of a week, or perhaps even a day, when you haven’t mentioned it yourself, replied to a comment or overheard a conversation about the weather? Perhaps it is because we just have so much of it!  Our island is…
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GUEST BLOG: WHAT AUDIO HAVE YOU LISTENED TO TODAY?

This week, we have a special guest blog post and infographic from Daniel Stainsby at broadcast specialists Markettiers, looking at the evolution of audio!  What audio have you listened to today? There’s a good chance it included some podcast content, with data revealing almost one in four (23%) UK adults now listen to podcasts each month,…
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#GETTOKNOW POPPY DINSEY

This month we’re getting to know one of agency favourites, Poppy Dinsey! From where it all started, to how life has changed so very much for this lovely, and incredibly funny lady! When did you first set up your social channels, and what got you started? I started my first blog on Open Diary in…
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WHAT THEY DON’T TELL YOU BEFORE YOU GRADUATE…

This Easter, we welcomed our latest work placement Tamara, who has put together some lessons in what they don’t tell you before you graduate and what she’s learnt since studying at university! If you are considering a role in marketing or consumer pr, her tips are worth a read! By Tamara Corcoran For the past three years,…
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FEEDING FACEBOOK’S NEW ALGORITHMS

Algorithms are an essential part of digital data, that can help marketers really get to grips with their consumers lifestyle and consumption habits. This year, Mark Zuckerberg announced that Facebook would be changing its news feed algorithms to prioritise content from “friends, family and groups”. This comes as no surprise, given Facebook has long been…
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IT’S SNOW JOKE

Two weeks ago, you’d think that KFC was the only business in trouble after the #ChickenCrisis but this week thousands and thousands of businesses we’re affected by nearly 50 cm of snow. It was a snow day for all as employees worked from home and many schools were cancelled. Here at the Escapade office we…
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