Category: Insight

The Best Marketing Campaigns of June 2026

When it comes to the best marketing campaigns of June 2026, brands proved that humour and cultural relevance remain powerful tools for capturing attention. From Snickers transforming a long-running brand rivalry into a social experiment to Hilton tapping into football fandom ahead of England’s World Cup fixtures, this month’s standout work found fresh ways to…
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WOMEN’S HISTORY MONTH CAMPAIGNS THAT INSPIRED US

Every March, brands and organisations mark Women’s History Month, and particularly International Women’s Day (8th March), by celebrating the achievements of women while recognising the progress still to be made toward gender equality. For PR and marketing teams, these moments are opportunities to create campaigns that genuinely resonate. The most impactful campaigns go above and…
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THE AGE OF AI ON SOCIAL MEDIA

Meta has announced that it’s now testing a new app called Vibes — a short-form video platform where AI generates every clip exclusively. Right now, it’s being trialled in Brazil and Mexico. The idea is simple: a feed of AI-created content, no human creators required. It’s impressive from a technological standpoint, but it also raises…
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OUR FAVOURITE PR CAMPAIGNS IN JULY

Brands have been killing it with campaigns this month with their innovative way to connect with their audiences and build a relationship with them. So, we decided to pick a few PR campaigns that stood out to us! Here’s a roundup of the best campaigns in July: Butterkist “Here for #CasaAmor” The drama is hotting…
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#BREAKTHEBIAS

As we approach International Women’s Day, it’s the perfect time to appreciate the sacrifices women have made before us and the ways we can continue to empower women today. The focus of International Women’s Day 2022 “is all about recognising how frequently women are negatively impacted by gender bias. It encourages us all to call…
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3 BUDGETING STRATEGIES TO SAVE MONEY IN 2022

Do you have a budget plan this year? If not, now is the time to start one! The truth is that budgeting is the best way to keep your spending habits under control and guide you to achieve your financial goals. Here are three ways to save money this year, whether you are aiming to…
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LET’S TALK VEGAN!

January 2022 is here! We are ready to tackle what might be for some a busy but exciting month. For those of you who set new goals and challenges it may be a month you want to remember (or maybe not!). We are nation who loves new challenges and January always presents an opportunity to…
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