The digital era is here with no signs of disappearing any time soon. In fact, there are over 3.2 billion people now using social media … that’s just over 40% of the world! So, keeping up with the latest trends, in order to make your content stand out in this evolving world, is more important…
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When it comes to social media content, video dominates. From TikTok to Reels, Stories to Snapchat, major social media platforms are really pushing for video content, and for good reason. Here’s why we believe video is a killer content strategy for anyone who is trying to increase their online presence. Video is booming According to…
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Facebook Stories has over 500 million daily active users, and is predicted to rise throughout 2021. With simple features, and the absolute prime viewing location on Facebook’s News Feed, Stories offers you a whole new marketing resource to promote your business or brand, which may have gone unnoticed! Organic reach continues to decrease on Facebook…
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Launched in March 2020 with just a small group of beta testers, Clubhouse is already referred to as the fastest-growing social media app in the world, largely thanks to Elon Musk who not only popped up in a Clubhouse room, he also busted through the 5,000 people per clubroom limit. With no visuals or text,…
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The popularity of podcasts is booming! In the UK over 15 million people now regularly tune into their favourite host and series, from daily news bites and celebrity, to more specialist areas of interest, you can guarantee there is a podcast production to suit all tastes! And this trend is predicted to only excel further…
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With far more time on our hands, the world has embraced streaming services and social media during lockdown and as expected, there have been some interesting developments to emerge from the pandemic. Here’s what you need to know: FACEBOOK & INSTAGRAM SHOPS Facebook as seen an increase of more than 50% on its platforms in…
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This month we’re getting to know Lisa Dawson, an interior and home design blogger with a background in fashion retail and an “obsession with vintage and retro styling”. When did you first set up your social channels, and what got you started? I started posting interior shots regularly to Instagram in January 2016 when we…
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As you may have heard, popular cosmetics brand, Lush UK, announced in April this year that they would be logging off of their social media accounts for good… “We’re switching up social media. Increasingly, social media is making it harder and harder for us to talk to each other directly. We are tired of fighting with…
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If you are looking to use Instagram as a marketing tool, it is not an easy task to make it a success! Simply starting a page is the easy part; you then have to create beautiful content, grow your account, engage with followers, answer DMs, find influencers, the list is endless! Luckily, there are some…
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