Category: Consumer Technology

GETTING ON BOARD WITH INSTA-NT SHOPPING!

I may have written about shopping here before, it’s almost like I have a shopping problem.  I’m not alone though, as rarely a day goes by in our office without a visit from Darrell the DPD man, the friendliest of Yodel delivery ladies, and of course Mr Hermes.  And I’m going to make a prediction……
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INSTAGRAM UPS ITS GIF GAME

Longtime fans of the GIF, now is your time!  Instagram has finally given us something we never knew we needed, in the shape of GIFs for Instagram Stories. The platform, which hosts more than 40 billion photos, has partnered with GIF powerhouse, Giphy, and now allows users to choose from a host of transparent-background GIF…
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WHERE DO YOU SHARE? SNAPCHAT VS INSTAGRAM STORIES

It’s Friday … Nearly the weekend, yay! What are your plans? Will you be meeting up with friends, going away for the weekend or maybe even celebrating a Birthday?! All weekend our social feeds are filled with photos and clips of people having fun on their two well-deserved days off; whether this is sharing a…
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SPORTS STAR AND SOCIAL MEDIA SUPERSTAR

Over the weekend the London 2017 Athletic World Championships were all over my telly and all over my twitter! Social media was overwhelmed by #London2017 over the 10 days with everyone joining in on the excitement via social media, as unfortunately not all the million people that applied for tickets to London 2017 were successful….
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IS IT TIME FOR A NEW #STATUSOFMIND?

When did you last take a selfie? Took another because it wasn’t great?  Did you add a filter, another effect…?  Did you post it online?  And how many times did you check who ‘liked’ it? I should perhaps ask myself when was the last time that I went out for dinner and didn’t take a…
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HASHTAGGING LIFE TO HASHTAGGING CAMPAIGNS

Back in 2009, hashtags belonged to Twitter. Designed initially to group together news topics, they have now developed into a mini language and world of their own, and it’s now Instagram that owns hash-tagging! With no character limit, we can hashtag to our heart’s content! And there’s not a day that goes by that doesn’t…
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ESCAPADE PR COMPLETES MANAGEMENT BUYOUT

Berkshire based consumer PR agency Escapade PR completes management buyout from parent company CCgroup Berkshire based consumer PR agency Escapade PR (that’s us!) has completed a management buyout from parent company CCgroup, led by Managing Director Lynne Goddard and Associate Director Rhianon Williams. The agency will continue to operate from its office in Reading, Berkshire,…
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THE DIGITAL TRENDS CHANGING THE FACE OF ONLINE CUSTOMER SERVICE

From social media, to review sites and even SEO, the role of digital media has never played such a pivotal part in not only marketing, but increasingly the role of customer service. The way in which consumers can interact with brands is faster, more transparent, and demands a publicly acceptable response or resolution. Regardless of…
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BY BIKE, ROBOT AND DRONE: HOME DELIVERY IN 2017

I’m the first to admit it… I’m an online shopaholic.  Browsing for new things I don’t need has become my favourite pastime, whether scrolling an app on the train, stalking out new brands on Instagram or ordering dinner because I just can’t face a trip to the supermarket. Remember the days of your order being…
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