In case you haven’t heard by this time tomorrow we will know if we are to remain part of the European Union or if we will leave. You would be hard pressed to escape the propaganda that has been printed relentlessly in the last month. As a History student I know that it’s these very…
Read more >
In the week where everyone was talking the beautiful game, it is no surprise that brands jumped or at least attempted to jump on the hot topic of the Euros 2016! On social media being topical is the aim of the game, jump on the right hashtags, create engagement and you can reap the rewards!…
Read more >
This week the Escapade team went along to FutureComms16 to hear more about ‘Storytelling, Social Media & Digital PR Challenges’ facing the industry. Hosted at BAFTA, the scene was set for a day of information sharing with like-minded comms pros, and of course snapping selfies with the various iconic BAFTA masks around the building. We’ve…
Read more >
As massive fans of Whatsapp (who isn’t) we were excited to see the new desktop version launched last week. While the messaging app has been available online for a while now, the company says this new app ‘is simply an extension of your phone: the app mirrors conversations and messages from your mobile device’ with…
Read more >
How many times have you exclaimed ‘I want one of those’? From designer handbags and shoes to the latest beauty products, I think all of us are guilty of a little product lust at some point or another. But only recently have I stared to desire the fitness and wearable tech! Fitness technology began with…
Read more >
Just two months ago, Trinity Mirror announced the launch of its new print newspaper title New Day, just one week after ESI Media axed the print edition of the Independent to focus on its digital footprint. The “politically neutral” New Day launch was supported by a £5m TV ad campaign, targeting those, primarily female, who were “time poor”…
Read more >
I increasingly find myself scrolling through my Insta feed rather than Facebook these days. There are so many “famous” Instagrammers out there today from all over the world, but their following on other social channels may be a third of the size, or they might not even have a presence at all on the most…
Read more >
When a new client product lands in the Escapade office, it’s often met with mass excitement, a stampede to the kitchen and cries of delight… And our most recent launch was no different! Last month we received the much anticipated TWIX Spread… and we weren’t disappointed! After a group tasting session, we drafted trade and…
Read more >
Here at Escapade, we are excited to announce that our Associate Director, Rhianon Williams, has been appointed Vice Chairman of the PRCA South East & East Anglia Group! Working closely with Chairman Katie King and the PRCA events team, Rhianon will be officially welcomed at the first group event of 2016 on Wednesday 27th April 2016,…
Read more >
