The Escapade team are bouncing with delight after being appointed by Atom Trampoline Park to support the strategic launch of its new leisure facility, with the first site due to open in the coming weeks in Reading. The account will sit with our Sport, Health & Wellbeing PR team, utilising the both team experience in this…
Read more >
I love the debate that ensues in the office following the release of a major piece of research and often the racier headline grabbing Omnibus studies too. Even when the study is seriously robust, like the data released last week by the Office for National Statistics on personal wellbeing, it is human nature to query…
Read more >
This week Twitter revealed a 41% fall in share value since October, when Jack Dorsey was named CEO. Personally I’ve been a fan of the social media networking site, since falling out of love with Facebook in 2009. For me, in a personal capacity, Facebook quickly became a time drain, full of unfamiliar faces I’d…
Read more >
As we returned to the office this morning after the festive break conversation turned to those random news stories that for one reason or another provoked our interest. Here’s a selection of some of our favourites… #TheDress of 2015 Was it blue and black or white and gold? That is the question that divided the internet…
Read more >
Time is precious, especially at this time of year in PR land. Christmas shopping, dinner, drinks, family but who can remember the last time they gave up their precious free time for charity, volunteered or took part in unpaid work? In the month that the BBC launched the #1MillionHours campaign and our client The GALAXY…
Read more >
Marketers and PR folk have long been obsessed with Millennials, those born in the eighties and nineties as supposedly the first generation to adapt to the ‘new age’. However as this market starts to edge into their mid-thirties, there is a new, younger generation paving their way into the world who have grown up completely…
Read more >
We are pleased to announce that we have boosted our portfolio of food and drink clients after being appointed by Rejuvenation Water and Wild Thing paleo bars. The accounts will sit across our Food & Drink and Sport, Health & Wellbeing PR sectors, with both products targeting both food and active lifestyle enthusiast. Kris Ingham, Founder of Rejuvenation…
Read more >
Research by our client Case Station recently revealed that two thirds of 25 to 34 year olds (59%) now say they are now tempted to follow in the footsteps of celebs such as Kylie Jenner, Caroline Flack and Pixie Lott by dying their hair – with red, purple and blue topping the poll as their…
Read more >
After kick-starting my career with Escapade in consumer lifestyle PR in July, when they offered me the opportunity of a training course a few weeks down the line I couldn’t refuse. Needing all the training I could get as a new PR person, the PRCA was the obvious choice to find a course that would suit…
Read more >
