Category: Food

BYE BYE BUTTER, TA TA TEA AND SEE YA LATER SPUDS!

I can count on one hand the amount of white bread I have purchased this year. I rarely venture down the bread isle unless it’s for a special occasion or meal – there is far too much temptation! Pizza on the other hand, whether in the form of take away, oven, dough made from scratch…
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LIES, DAMNED LIES AND STATISTICS

I love the debate that ensues in the office following the release of a major piece of research and often the racier headline grabbing Omnibus studies too. Even when the study is seriously robust, like the data released last week by the Office for National Statistics on personal wellbeing, it is human nature to query…
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NEW YEAR, NEW #RESOLUTIONFAILS?

Just one week after we all swore to make 2016 the year where we finally stub out those stinky cigarettes for good, or shift that niggly bit of excess weight that has become a permanent fixture around our midriff, we’ve given up! That’s right. We’ve given up! And some people didn’t even make it to 24 hours,…
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DON’T GIVE UP GIVING UP YOUR TIME

Time is precious, especially at this time of year in PR land. Christmas shopping, dinner, drinks, family but who can remember the last time they gave up their precious free time for charity, volunteered or took part in unpaid work? In the month that the BBC launched the #1MillionHours campaign and our client The GALAXY…
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WHAT CAN I GET YOU? CLEAN & TRANSPARENT LABELLING PLEASE…

A huge surge in consumer demand for transparent labeling is serving food and drink brands a new challenge; to find a happy balance between conforming and standing out from the vast food crowd. Widespread media coverage and ingredient shaming of some of the nation’s most popular food and drink brands has left the modern consumer…
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A WONDERFUL YEAR FOR POM!

With a brand transformation, new product launch and an exciting celebrity campaign kicking off this week, it is fair to say that our lovely client POM Wonderful has had a jam-packed and incredibly exciting start to 2015… Renowned for being made from only authentic Californian pomegranates, POM Wonderful 100% Pomegranate Juice from concentrate has launched…
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DO YOU REMEMBER YOUR FIRST EVER BLOG POST?

This week the consumer PR team at Escapade has been joined by the lovely Beth Glover who is currently in her final year of studying English Language and Communication at Cardiff University. As part of her induction into the wonderful world of PR, we tasked Beth to write her first ever blog post on any topic or…
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