Category: Drink

WHAT CAN I GET YOU? CLEAN & TRANSPARENT LABELLING PLEASE…

A huge surge in consumer demand for transparent labeling is serving food and drink brands a new challenge; to find a happy balance between conforming and standing out from the vast food crowd. Widespread media coverage and ingredient shaming of some of the nation’s most popular food and drink brands has left the modern consumer…
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A WONDERFUL YEAR FOR POM!

With a brand transformation, new product launch and an exciting celebrity campaign kicking off this week, it is fair to say that our lovely client POM Wonderful has had a jam-packed and incredibly exciting start to 2015… Renowned for being made from only authentic Californian pomegranates, POM Wonderful 100% Pomegranate Juice from concentrate has launched…
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TRENDY SHOPPING – VALUE IS KING!

During the past few months you would have been hard pressed to escape the exhausted media coverage of the nation’s changing shopping habits, with the demise of the big four and the rise of the power house German duo. There is no doubt about it; people are changing the way they shop, and it’s about…
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SUPPORTING YOUNG FOOD & DRINK ENTREPRENEURS

A whopping 80,000 of UK university students run a business while they are studying for a degree. But despite this undeniable entrepreneurial spirit only 4% of young people go on to create a company capable of paying a wage or making a profit. We know, that’s a low figure right? Recently, we helped our client…
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MO FARAH TALKS TRAINING RACING, RECOVERY AND NUTRITION…

Who says working at the weekend has to be a chore?! Not when you have a sport PR client! We spent ours with the organisers of the first ever Vitality North London Half Marathon, alongside thousands of eager ‘stadium to stadium’ runners, and of course, Team GB favourite Mo Farah! Starting at Allianz Park, home…
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THE HEALTHY FOODS CREATING A BUZZ IN 2015

2014 was the year that healthy eating became cool! We saw the proliferation of ‘clean’ eating, the rise of paleo, a Nutribullet revolution and more chia puddings than you can shake a coconut at. So what diet and healthy-eating foods are set to feature in our meal plans for 2015?  From old vegetable friends to…
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