Health is no longer sitting at the edges of food and drink. It’s becoming the main event. Recent analysis highlighted by The Grocer shows that the fastest-growing food and drink brands in the UK are overwhelmingly health-led, pointing to a wider shift in what consumers now value when they shop. Drawing on rankings from Alantra,…
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Gen Z (born 1997–2012) and Millennials (born 1981–1996) are two of the most influential consumer groups shaping the UK food and drink industry today. While Millennials remain the largest generational cohort in the UK, Gen Z’s spending power is growing rapidly as more enter the workforce and their disposable income increases. Together, these audiences are…
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When it comes to shaping consumer behaviour, pop culture holds major sway — and nothing proves this better than HBO’s The White Lotus. Set against the backdrop of sun-drenched luxury resorts, the show’s Thailand-based third season hasn’t just got us dreaming of island escapes — it’s also had a very real impact on our dinner…
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As we hit October, Halloween is fast-approaching but this year UK shoppers may be in for a scarier surprise and this time it’s not the ghosts. An article in The Guardian have looked at how the price of chocolate has surged by 11% over the past year, far outstripping overall grocery inflation, which stands at…
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With the cost of day-to-day life, finding ways to save has become more important than ever for households across the UK. In response to this, ITV has launched ITV Kerching, a new online coupon search service designed to make saving easier and more accessible for everyone. According to Decision Marketing, Kerching aims to take the…
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If you’re anything like me, you might be wondering what actually is the metaverse? And why are brands, such as Nike and Adidas, creating virtual items to be displayed and purchased on there? It seems that the metaverse is slowly becoming the future. However, that does not make it any less confusing. In broad terms,…
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With warmer days and summer in our sights, it’s the perfect time for a picnic! We love to get outside, embrace the sunshine and enjoy your favourite summer treats, don’t you? Whether you want to take a picnic outside with friends or family over the long weekend or enjoy in the comfort of your home….
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One of the most anticipated fashion events of the year has returned to New York City on Monday, June 2, 2022. This year’s Met Gala theme was “Gilded Glamour,” which was inspired by the opening of the Costume Institute’s exhibition. According to Vogue, it channels the time period between 18700 to 1890, requesting attendees to…
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Wherever your office is located, a cute desk accessory is a MUST to keep you inspired and motivated throughout the day and make any workspace feel like your own. Whether you are back at the office or working from home, these cute desk décor will help elevate your day and make you want to log…
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