October marks Black History Month in the UK. Black History Month is an annual recognition of the history, achievements, and influence of African and Caribbean Britons. This month is the perfect opportunity to educate your audience, uplift Black creators and businesses, and advocate change.
This year’s theme for Black History Month is ‘Time for Change: Action Not words’ – focusing on people actively tackling racism, reclaiming Black History, and ensuring Black history is represented and celebrated all year round.
In today’s blog, we will discuss four ways on how you can celebrate Black History Month on your social media.
Support the Black Community
Social media has become a powerful way to spread information to the public about issues facing the Black community. A recent study revealed that approximately 67 million people have access to the internet, and around 53 million are active social media users. Using your platform to raise awareness and promote resources not only keeps the conversation alive but also extends the invitation to your follower list.
Here are a few anti-racism charities and organisations you can support and fight racial injustice or advance racial equality.
Stop Hate UK
UK Black Pride
Black Minds Matter
Amplify Black Voices
Most brands’ social media platform has millions of followers, which presents a great opportunity for brands to use their channels to celebrate Black History Month and share stories of Black entrepreneurs, individuals, and leaders. These significant initiatives have the power to grow large interest that will highlight their contributions A good example of this is Black British Voices. Black British Voices is a project that aims to listen and document the concerns of Black Britons and use the findings to advocate for change.
Inspirational quotes are constantly shared across all social media platforms and drive engagement for brands and creators. This is a fantastic opportunity to share inspirational Black leaders and voices during Black History Month. Quotes can help spark a deeper conversation. Use conversation starters in your caption or engage in the comments to learn more about Black History and what it means to people.
Celebrate Black History All-Year Round
Black History Month is only for a month, but if you want to support and be true to the cause, you should show your commitment to black cultural appreciation all year round. It is important to support Black creators and entrepreneurs, as there are more discussions on anti-racism and social justice every day.