Tag: social media pr

The Biggest 2023 Social Media Trends You Need to Know

If you like keeping up with social media trends, you have come to the right place. Here at Escapade PR, we love a little foresight on what to expect from 2023 when it comes to social media so we’ve decided to shed some light on social media trends that could potentially happen in 2023. Consumer…
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Instagram Kills the Photography Star?

Instagram has long been recognised as the photo sharing app, with users sharing every element of their best lives be it selfies, food, friends and family or holiday pics to make everyone jealous! But as with all things in social media, nothing stays the same for long as companies strive to introduce new features, to keep…
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Make Mundane More Engaging with Motion Graphics!

The digital era is here with no signs of disappearing any time soon. In fact, there are over 3.2 billion people now using social media … that’s just over 40% of the world! So, keeping up with the latest trends, in order to make your content stand out in this evolving world, is more important…
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Instagram Reels: The Real TikTok Competitor?

Instagram’s new video feature, Reels is the hot new in app feature looking to offer real (or should I say, reel) competition to video platform, TikTok. Reels, which has been rolling out in more than 50 countries for over a month now has been branded the ‘TikTok clone’ due to the clear similarities it has…
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Leveraging Social Media During Lockdown

It has been reported by The Drum that during lockdown people have “embraced social media to the point whereby we’ve registered an unprecedented rise in screen time, a 25% increase in engagement on Instagram and TikTok in the past month and a staggering 72% increase on #ad content by influencers.”   The use of social…
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LOVE ISLAND, IT IS WHAT IT IS

It’s that time of year when all plans post 9.00pm go out of the window and the nation settles down to watch this year’s crop of romantic hopefuls on Love Island. Now in its fifth series, is it really all about finding love? Or do the islanders have more to gain? And what opportunities are…
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THE GREAT GENDER DIVIDE IN SOCIAL INFLUENCE

Who is more likely to say they are influenced by social media pr when it comes to relationships with brands? Like many areas of marketing, It appears there is a quite a substantial gender divide when it comes to online influence. According to recent research* from loyalty insights agency Motif, women are much happier to…
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