Love Island has taken the world by storm since it first aired in 2015, with millions of viewers tuning in twice a year to watch the drama unfold. While the show is primarily known for its romantic entanglement and spicy drama, there are also some valuable lessons that brands can learn from Love Island. Now…
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Hands up, who’s watching Love Island this year? As the UK experiences a heatwave, and we’re all set to melt by 9pm, a little light relief, and perhaps some retail therapy is a must. To that end, this year ITV is trialling a brand new service, which allows viewers to find and purchase items from…
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It’s that time of year when all plans post 9.00pm go out of the window and the nation settles down to watch this year’s crop of romantic hopefuls on Love Island. Now in its fifth series, is it really all about finding love? Or do the islanders have more to gain? And what opportunities are…
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Loyalty. Anyone who’s been watching Love Island will be pretty familiar with the term. This year’s Islander, Georgia and her commitment to demonstrating loyalty to herself, her friends, her family, her fellow Islanders, you get the gist has been well documented/ridiculed! And we’re all familiar with loyalty, whether it’s in our personal or professional life. As…
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