The functionality of Instagram has slowly over the last few years become more adaptable for businesses to use, with new shopper experiences appearing with most updates. And now with Instagram’s new checkout feature, which lets you buy products directly on Instagram without ever leaving the app, there’s never been a better time to set up…
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This month we’re getting to know Lisa Dawson, an interior and home design blogger with a background in fashion retail and an “obsession with vintage and retro styling”. When did you first set up your social channels, and what got you started? I started posting interior shots regularly to Instagram in January 2016 when we…
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Who is more likely to say they are influenced by social media pr when it comes to relationships with brands? Like many areas of marketing, It appears there is a quite a substantial gender divide when it comes to online influence. According to recent research* from loyalty insights agency Motif, women are much happier to…
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