Tag: christmas advert

A Happy Christmas for Retailers?

With the plethora of Christmas retail results announced this week, it seems to have been a very happy festive period indeed for the majority of national retailers. Non-food retailers such as House of Fraser, reported an increase in sales of 2.7% with Games Workshop stating 28.2% increase in the long festive lead-up and a whole…
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The Battle of the Christmas Adverts!

We have a bit of a tradition in the Escapade office around this time of year, where we all sit around to watch, dissect and criticize the annual helping of festive adverts… All over a small feast of M&S’s latest Christmas food offerings! The concept of “the Christmas advert” is no doubt owned by John Lewis. It’s…
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