Tag: celebrity pr

The Trends Shaping Celebrity & Influencer Brand Collaborations

In 2018, digital influencers will continue to be the number one choice for brand endorsements. However, we’re likely to see a more planned, sophisticated approach to influencer marketing with audience data and analytics forming the backbone of talent identification. So what do you need to know to stay ahead of the game? 1. Digital influencers…
Read more >

The Importance of Choosing the Right Celebrity

It seems that in this day and age, we are surrounded by the daily musings of celebrities across the media, from David Beckham crashing his car to the latest red carpet ‘nip slip’. Let’s face it, when it happens, we want to know about it! As we are all too aware however, as quickly as…
Read more >