Author: Emily Spicer

CHRISTMAS 2023 CONSUMER TRENDS TO LOOK OUT FOR

It’s never too early to start talking about Christmas! Here at Escapade, we know how important it is to keep up with all the Christmas 2023 consumer trends before they start emerging this festive season. (Also, who doesn’t love Christmas!)     Retail Week looked at the consumer habits and trends to be aware of for…
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THE PERFECT PICNIC: TIME TO CELEBRATE NATIONAL PICNIC WEEK

As a food and drink PR agency, we love to keep you up to date with all the latest national days which are certainly worth celebrating! And we have a perfect reason for you to get out in the sun… from the 17th to the 25th of June it’s National Picnic Week! With sunnier days…
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TAKEAWAYS OR FAKEAWAYS: TIKTOK FOOD TRENDS

Here at Escapade, we are huge foodies! We enjoy keeping up with the latest tasty trends, trying crazy combos and we are always up for experimenting with new recipes. With the growth of influencers across social platforms including TikTok, we are now more involved in each other’s day to day lives than ever. We see…
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TIME TO RAISE THAT DOUGH FOR NATIONAL DOUGHNUT WEEK

Did you know that 20th May to the 28th May is National Doughnut Week…. the perfect reason to grab a doughnut! “National Doughnut Week is a very special week where businesses including bakers, coffee shops, and offices take part and sell lots of delicious doughnuts to raise funds for The Children’s Trust. It’s really easy…
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CLICK OR SKIP: OUR FAVOURITE SOCIAL MEDIA PLATFORMS  

Social media platforms have become a huge part of our everyday life, and as they grow, they have started to play a significant role in both our personal and professional lives. “There were 57.10 million social media users in the United Kingdom in January 2023.” Research by Meltwater has looked into what social media platforms…
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AN EASTER EGGSTRAVAGANZA: 4 ACTIVITIES TO DO THIS EASTER

If you are stuck on what activities to do this year look no further. I have selected four of my favourite activities that are perfect for families to do this Easter. Embrace your inner chef Easter wouldn’t Easter without a tasty treat to celebrate the day, so why not get baking with some quirky and…
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THE MOTHER OF ALL ADS

Mother’s Day has always been a day of celebration, appreciation and remembrance.  However, Mother’s Day has become a great opportunity for brands. With development of resources and marketing techniques, brands can utilise what this day represents and align this with the delivery of their campaigns. I have chosen some of my favourite Mother’s Day TV…
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TWILIGHT TAKEOVER: THE RISE OF ‘GRANFLUENCERS’

Since TikTok emerged the platform has always been associated with the younger users. In 2022, TikTok had unsurprisingly “surpassed Instagram for popularity among Gen Z users (born between 1997 and 2012) in the United States, with 37.3 million to Instagram’s 33.3 million.” An article in the Daily Express highlights the rise of the Granfluencers- “people…
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A GUIDE TO VALENTINE’S DAY

We have almost made it through the long month of January and for some of us it can’t come soon enough! Escapade can’t wait to say hello to February, the month of Valentine’s, Galantine’s and pancakes!  Get your Valentine’s Day plans started, whether you want to get tipsy with cocktails, enjoy the magic of a…
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