Month: March 2023

The Mother of All Ads

Mother’s Day has always been a day of celebration, appreciation and remembrance.  However, Mother’s Day has become a great opportunity for brands. With development of resources and marketing techniques, brands can utilise what this day represents and align this with the delivery of their campaigns. I have chosen some of my favourite Mother’s Day TV…
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#EMBRACEEQUITY: INTERNATIONAL WOMEN’S DAY – SIX EVENTS HAPPENING IN LONDON

International Women’s Day, held on March 8th every year, is a day of celebration and advocacy for women’s rights and equality around the world. This year’s theme is embracing equity. The aim of the IWD 2023 #EmbraceEquity campaign theme is to get the world talking about Why equal opportunities aren’t enough.  If you’re looking for something to do…
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