Parcels still arriving from your Black Friday or Cyber Monday splurge? Or were you one of the exasperated shoppers, hoping that the endless Black Friday week emails offering deal after deal would just stop? While early reports suggest that shopper footfall declined 4.5% compared to 2017, it’s clear that online sales were the winner of…
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It’s no longer just the Coca Cola ad that gets us excited about Christmas, oh no, we now have the iconic John Lewis countdown, Kevin the carrot and this year even a very unexpected whirlwind involving Rang-tan! Here’s our favourite picks from 2018! “We have Love Actually to thank for casting a lobster in their Christmas…
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Is it too early to say Christmas? Probably… but I’m going for it anyway! This week Amazon commissioned a new survey to investigate the UK’s festive shopping habits to support the launch of their Christmas Shop and Gift Finder on their website as they found brits spend 882 hours in their lifetime purchasing 1,386 Christmas…
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Last week saw KFC promoting negative customer tweets to promote new fries recipe. Setting a great example of why embracing your flaws can be powerful creative tool. KFC has changed its fries recipe after customers complained they were terrible – and is using customer’s tweets to highlight the message.The smart campaign sees the fast food giant…
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