by Rhianon Williams | Sep 20, 2017 | Business, Consumer Lifestyle, Drink, Food, Health, Insight
This week The Grocer published its annual Dairyman special, underpinned by its exclusive consumer research to find out the truth behind attitudes to dairy, and the impact this is having on the market. Almost quarter (24%) of shoppers are already thinking about cutting...
by Rhianon Williams | Aug 1, 2017 | Client, Consumer Lifestyle, Food, Health, Insight, Social Media, Wellbeing, Wellness
It was only little over a year ago that Instagram raised the maximum length on a video from 15 seconds to one minute, however in a short space of time, video has rapidly become the most favoured visual media for consumers engaging with social media content. By 2020,...
by Rhianon Williams | Jun 20, 2017 | Consumer Lifestyle, Consumer Technology, Food, Health, Public Relations, Social Media, Wellbeing, Wellness
Back in 2009, hashtags belonged to Twitter. Designed initially to group together news topics, they have now developed into a mini language and world of their own, and it’s now Instagram that owns hash-tagging! With no character limit, we can hashtag to our...
by Beth Glover – beth@escapadepr.com | May 26, 2017 | Consumer Lifestyle, Drink, Food, Health, Wellbeing
The free from food market has been on the (pretty steep) incline for a few years now and is showing no signs of stopping. Between January and March this year, more than half of us bought a free from product, according to Kantar Worldpanel. A fashion emerged among...
by Rhianon Williams | May 5, 2017 | Health, Insight, Sport, Wellbeing, Wellness
The annual fitness trends report from the American College of Sports Medicine (ACSM), has for the second year in a row cited wearable technology as the number one fitness trend for 2017. The survey is a benchmark for trends across the health and fitness industry, and...
by Naomi Barry | Apr 12, 2017 | Consumer Lifestyle, Drink, Food, Health, Wellbeing
I may have already mentioned on this blog that I’m a big fan of shopping, and that doesn’t stop at clothes, shoes, bags in fact you name it, but extends to food too. Working with so many scrummy food brands, I’m always checking out the latest additions to the aisles...
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