by Rhianon Williams | Aug 1, 2017 | Client, Consumer Lifestyle, Food, Health, Insight, Social Media, Wellbeing, Wellness
It was only little over a year ago that Instagram raised the maximum length on a video from 15 seconds to one minute, however in a short space of time, video has rapidly become the most favoured visual media for consumers engaging with social media content. By 2020,...
by Beth Glover – beth@escapadepr.com | Jul 25, 2017 | Drink, Food, Social Media
There’s no doubt that the fight against food waste is not an easy one with brands, retailers and we as consumers all having a part to play. As a nation, we are throwing away £13bn worth of food a year which equals around 15m tonnes! One positive you won’t often hear...
by Lynne Goddard | Jul 11, 2017 | Drink, Food, Public Relations, Retail
Last week, shopper research and convenience analysts him, revealed that convenience grocery shopping was overtaking the pumps at forecourts across the country as forecourts are no longer seen as petrol stations but rather as convenience stores that also sell petrol....
by Rhianon Williams | Jun 20, 2017 | Consumer Lifestyle, Consumer Technology, Food, Health, Public Relations, Social Media, Wellbeing, Wellness
Back in 2009, hashtags belonged to Twitter. Designed initially to group together news topics, they have now developed into a mini language and world of their own, and it’s now Instagram that owns hash-tagging! With no character limit, we can hashtag to our...
by Rhianon Williams | May 31, 2017 | Business, Consumer Lifestyle, Consumer Technology, Food, Public Relations, Wellbeing
Berkshire based consumer PR agency Escapade PR completes management buyout from parent company CCgroup Berkshire based consumer PR agency Escapade PR (that’s us!) has completed a management buyout from parent company CCgroup, led by Managing Director Lynne...
by Beth Glover – beth@escapadepr.com | May 26, 2017 | Consumer Lifestyle, Drink, Food, Health, Wellbeing
The free from food market has been on the (pretty steep) incline for a few years now and is showing no signs of stopping. Between January and March this year, more than half of us bought a free from product, according to Kantar Worldpanel. A fashion emerged among...
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