by Emily Mulligan | Feb 16, 2018 | Consumer Lifestyle, Drink, Food, Insight, Retail
Dry January is named aptly for people trying to give up alcohol during the first month of the year, however for many people dry January also meant a very dry bank account, after the onslaught of spending during the Christmas period. It’s no surprise then that UK...
by Rhianon Williams | Feb 8, 2018 | Client, Consumer Lifestyle, Drink, Food, Public Relations, Social Media
In 2018, digital influencers will continue to be the number one choice for brand endorsements. However, we’re likely to see a more planned, sophisticated approach to influencer marketing with audience data and analytics forming the backbone of talent identification....
by Naomi Barry | Dec 22, 2017 | Consumer Lifestyle, Drink, Food, Insight, Retail
Christmas, the time of year when we all discuss cutting back and vow not to get carried away with the hype… And you’d think this was the plan for 2017 given a YouGov Report looking into Christmas spending intentions which revealed that 30% of people expect to...
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