by Rhianon Williams | Jul 8, 2019 | Insight, Public Relations, Social Media
Where marketers were once more concerned with followers and likes, it seems now with Instagram’s bid to become socials most authentic platform, one of the key measures to deem real success now is engagement! A survey of 2 million social media influencers by influencer...
by Camilla Hay | Jul 1, 2019 | Health, Public Relations, Social Media, Wellbeing, Wellness
2019 is a year in which messages of body positivity and self-love are becoming increasingly prevalent. The theme of this year’s Mental Health Awareness Week was ‘Body Image.’ Nike is just one of many big brands who are on board with the increasing message about all...
by Sharn Smith | Jun 25, 2019 | Consumer Technology, Public Relations, Social Media
As you may have heard, popular cosmetics brand, Lush UK, announced in April this year that they would be logging off of their social media accounts for good… “We’re switching up social media. Increasingly, social media is making it harder and harder for us to...
by Sharn Smith | May 14, 2019 | Consumer Lifestyle, Public Relations, Retail
Last year we talked about David Attenborough’s gripping documentary Blue Planet II, which brought to the fore the devastating effects of our plastic consumption. With ‘single-use’ becoming word of the year in 2018, over the past few years consumers, brands and...
by Rhianon Williams | Apr 18, 2019 | Consumer Lifestyle, Consumer Technology, Public Relations, Social Media
If you are looking to use Instagram as a marketing tool, it is not an easy task to make it a success! Simply starting a page is the easy part; you then have to create beautiful content, grow your account, engage with followers, answer DMs, find influencers, the list...
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