by Rhianon Williams | Mar 16, 2018 | Client, Consumer Lifestyle, Insight, Public Relations, Social Media
In the Escapade office, we have a variety of “generations” within the team. From the traditional marketing audience terms we’ve become acquainted with, right through to some of the more niche micro generations that have been coined. But how many of us actually...
by Rhianon Williams | Mar 15, 2018 | Consumer Lifestyle, Design, Public Relations
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by Charlotte Davies | Mar 6, 2018 | Consumer Lifestyle, Insight, Public Relations, Social Media
Two weeks ago, you’d think that KFC was the only business in trouble after the #ChickenCrisis but this week thousands and thousands of businesses we’re affected by nearly 50 cm of snow. It was a snow day for all as employees worked from home and many...
by Lynne Goddard | Feb 26, 2018 | Client, Consumer Lifestyle, Drink, Food, Insight, Public Relations, Social Media
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by Rhianon Williams | Feb 20, 2018 | Consumer Lifestyle, Insight, Public Relations, Social Media
Last week we were excited to welcome Kate Connaughton into the Escapade office, for a little taste of what it’s like to work in the world of consumer PR! We hope we a gave her some valuable experience in helping her make that all important decion of what...
by Emily Mulligan | Feb 16, 2018 | Consumer Lifestyle, Drink, Food, Insight, Retail
Dry January is named aptly for people trying to give up alcohol during the first month of the year, however for many people dry January also meant a very dry bank account, after the onslaught of spending during the Christmas period. It’s no surprise then that UK...
by Rhianon Williams | Feb 12, 2018 | Client, Consumer Lifestyle, Food, Public Relations, Social Media
After recently hosting our #GreatFamilies Brunch event for Pomegreat Pomegranate Juice, we took the opportunity to #GETTOKNOW parenting and foodie blogger Lillie Farrow! When did you first set up your social channels, and what got you started? I first started my...
by Rhianon Williams | Feb 8, 2018 | Client, Consumer Lifestyle, Drink, Food, Public Relations, Social Media
In 2018, digital influencers will continue to be the number one choice for brand endorsements. However, we’re likely to see a more planned, sophisticated approach to influencer marketing with audience data and analytics forming the backbone of talent identification....
by Naomi Barry | Feb 2, 2018 | Consumer Lifestyle, Consumer Technology, Insight, Public Relations, Social Media
Longtime fans of the GIF, now is your time! Instagram has finally given us something we never knew we needed, in the shape of GIFs for Instagram Stories. The platform, which hosts more than 40 billion photos, has partnered with GIF powerhouse, Giphy, and now allows...
by Rhianon Williams | Jan 31, 2018 | Consumer Lifestyle, Health, Public Relations, Social Media, Wellbeing
This year we’re excited to bring you a monthly instalment of short interviews, with some of our favourite digital influencers. Hopefully this will help you get know the face behind the page, and how best to collaborate with these guys on upcoming campaigns!...
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