by Sharn Smith | Nov 22, 2019 | Consumer Lifestyle, Public Relations
This year the word “influencer” was officially added to the English Dictionary and here at Escapade, working with influencers is now part and parcel of the job. However, influencing someone is not a new phenomenon, as using a third-party to impact purchasing decisions...
by Sharn Smith | Oct 24, 2019 | Consumer Lifestyle, Public Relations
Halloween is just around the corner and it’s set to be the biggest one yet! Although Halloween is predominantly a big event in the US, it looks like Halloween is consistently gaining more popularity in the UK every year. According to the Mintel Seasonal Shopping...
by Sharn Smith | Oct 2, 2019 | Drink, Food, Public Relations
One of the nation’s favourite caffeinated drinks, coffee, has been talk of the town this week. Yes, that’s it – if you somehow missed this one, October 1st marked the celebration of International Coffee Day – hoorah! However, a bit of chaos ensued after Costa Coffee...
by Sharn Smith | Aug 29, 2019 | Consumer Lifestyle, Food, Public Relations
Times are ever changing, and with younger couples ditching tradition in favour of uniqueness, an unsuspecting modern trend has prompted big pizza businesses to look to market their products at weddings across the UK. And as wedding season is in full swing, two hopeful...
by Sharn Smith | Jul 29, 2019 | Drink, Food, Health, Public Relations
Plant-based food is now more popular than ever with meat free alternatives popping up in retailers around the country. You only have to pop down to your local supermarket to now find specifically designated aisles for vegetarian and vegan options – something you’d be...
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